STX Entertainment Your pulse on pop culture, events & beyond

STX Entertainment

Your pulse on pop culture, events & beyond

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Forget Coachella: The Scrappy, Soulful Festivals Stealing Gen Z's Heart (and Weekend)
Live Events

Forget Coachella: The Scrappy, Soulful Festivals Stealing Gen Z's Heart (and Weekend)

Massive music festivals have dominated the summer calendar for decades, but a new wave of independent, community-driven events is quietly rewriting the rules of live entertainment. Smaller, weirder, and way more intentional, these underground gatherings are giving Gen Z exactly what the mega-festivals can't — and the numbers are starting to show it.